Head to head

sdrrush
vs Clay.

What Clay is

Clay is the best-known GTM data-engineering platform: a spreadsheet-style workspace with waterfall enrichment across 100+ data providers, the Claygent AI research agent, and deep workflow tooling that routes enriched data into your CRM and sequencers. It's genuinely excellent at what it does — and honestly, it's a different category from sdrrush. Clay gives a GTM engineer maximum flexibility to build data pipelines; it isn't an autonomous SDR team and doesn't send outreach or publish social content itself.

Pricing is self-serve and published: a free tier, a Launch plan listed around $185/mo with 2,500 data credits, a Growth plan around $495/mo, and custom enterprise pricing — with separate credit types for data purchases and platform actions after their March 2026 pricing overhaul.

Competitor pricing and features as reported July 2026 — plans change, check their site for current details.

Feature by Feature

FeaturesdrrushClay
Starting price$149/mo (Starter)Free tier · Launch ~$185/mo (2,500 data credits)
ContractMonthly · 14-day free trialMonthly or annual, self-serve
CategoryAutonomous SDR agent teamGTM data-engineering platform
Autonomous social publishingDaily news-grounded posts to X + LinkedIn
Lead sourcing~50 net-new ICP leads/day via Apollo, plus EDGAR/GitHub discovery, dedupedWaterfall enrichment across 100+ providers, Claygent research
OutreachEmail + LinkedIn outreach agentsRoutes data to your sequencer/CRM via integrations
Call prepAI briefs with objections + openers
AutonomyAgents run daily on their own; you set the cadenceYou (or a GTM engineer) build and run the workflows
Data credentialsBYO Apollo / Hunter / X / LinkedIn keys, encrypted per orgMarketplace credits; own provider keys optional
Setup effortConnect keys, set cadence, agents runPowerful but hands-on; table + workflow building

Competitor pricing and features as reported July 2026 — plans change, check their site for current details.

Honest call

When Clay is the right call

  • You have a GTM engineer (or love being one) and want maximum flexibility to build custom data workflows.
  • Data quality is your core problem — waterfall enrichment across 100+ providers beats any single source.
  • You already run sequencers and a CRM and need a best-in-class data layer feeding them.
  • You want a free tier to experiment before spending anything.

Our lane

When sdrrush wins

  • You want outcomes, not tables — agents that harvest leads, prep calls, run outreach, and publish daily without workflow building.
  • You want autonomous daily social publishing on X and LinkedIn — outside Clay's scope entirely.
  • You're a lean team without a GTM engineer to babysit enrichment pipelines.
  • You want one $149/mo console instead of assembling Clay + a sequencer + a social tool.

Ready when you are

A Fraction of the Price.
All of the Agents.

Every plan ships the full agent team — harvesting, enrichment, social publishing, call prep, and outreach — from $149/mo. Try the whole circuit free for 14 days.

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